Yesterday, my co-resources and I were having fun with the Web Economy BS Generator. This inventive little web-toy automatically generates meaningless marketing phrases like "maximize front-end web-readiness", "whiteboard compelling initiatives", and "generate magnetic interfaces".
But truth is stranger than fiction. This morning I googled a few of these phrases. It turns out a company named Intisoft really does enable collaborative e-business. And an Arthur Anderson report really does recommend that your company disintermediate customer relationships. I am almost certain 90s Web hasn't really been "orchestrating e-business to e-business e-business since 1995", but it's difficult to separate parody from unintentional self-parody.
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